4402 East Broadway Service Rd Madison WI 53716

Sometimes, success in roofing doesn’t happen overnight; it’s built one door at a time.

About ten years ago, one of our team members decided to skip a Badger game and spend the day door knocking after a major storm had passed through the area. It wasn’t glamorous, but that decision turned out to be a defining moment. Toward the end of the day, he met a hotel owner and offered a free roof inspection.

That inspection led to something much bigger. The hotel owner turned out to own several hotels, all of which had experienced storm damage over time. What started as a single door knock turned into a long-term partnership, and over the years, New Roofs Inc. has replaced nearly all of the roofs on those hotel properties.

Below are images of one such hotel project. It’s a great reminder that every opportunity counts. The effort you put in today, whether it’s making one more call, one more visit, or one more inspection, can create results that last for years.